BRAND & BUSINESS PHOTOGRAPHY - BOSTON, MA
Boston Photographer for Medical Practices & Med Spas
High-end patients research before they book. This is what they needed to find.
Dr. Jeffrey Lee built one of Boston's most respected plastic surgery practices. When he launched a new website, the imagery needed to hold up to that reputation.
CLIENT
JL Plastic Surgery
Brand Photography
TYPE
LOCATION
Boston, MA
In Your Court Marketing
AGENCY
THE CHALLENGE
Dr. Lee's practice offers a level of care most providers can't match — Harvard-trained, double board-certified, 10,000+ procedures performed. His previous website imagery didn't reflect any of that.
Generic visuals weren't doing justice to the environment he'd built or the trust his patients placed in him. A new site was coming. It needed a visual identity to match.
Founder portraits — formal and environmental
Team in action
Group and staff portraits
Treatment rooms and office interiors
Lifestyle and atmosphere throughout the practice
WHAT WE SHOT
THE WORK
BEHIND THE SHOOT
A look at how it came together
Inspo References
LIVE ON JLPLASTICSURGERY.COM
These assets are active on Dr. Lee's website — across the homepage, the about section, and throughout the practice's digital presence.
THE TEAM
Great work happens when the right people are in the room. This shoot came together through In Your Court Marketing — a Boston PR and marketing agency.
PHOTOGRAPHY
James Ricker Creative
PRODUCER
Alexa Baker - Alexa Baker Public Relations
VIDEOGRAPHY
Chris Capozzi
AGENCY
In Your Court Marketing
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