Art Direction | Photography | Graphic Design

Crossover™ Mid Campaign — Wolf & Shepherd

As Art Director and Photographer, I led the campaign for Wolf & Shepherd’s Crossover™ Mid — a versatile hybrid dress shoe designed to transition seamlessly from office to evening. We shot at a modern Topanga home with Greek-inspired architecture and a poolside backdrop, a setting chosen to reflect the shoe’s balance of style and comfort.

I directed and produced the shoot alongside the creative team, capturing the four launch colorways (Honey, Mocha, Coast, and Denim) with imagery designed to highlight versatility. Beyond the shoot, I handled photography, graphic design, editing, and retouching, creating a full suite of assets for ads and email campaigns. The result was a cohesive launch that blended lifestyle storytelling with performance-driven creative.